AI Insights · Timothy · January 2023
Top 5 Film & Television Apps on iOS in Africa Q4 2022
In Q4 2022, the top 5 film and television apps on iOS in Africa showcased varied trends in downloads, revenue, and active users. Data from Sensor Tower provides insights into their performance.
In the fourth quarter of 2022, the top 5 film and television apps on iOS in Africa—Disney+, Netflix, Amazon Prime Video, WATCH IT: Drama,Movies, and Shahid - ﺷﺎﻫﺪ—displayed diverse performance metrics. Here’s a closer look at their weekly downloads, revenue, and active users.
Disney+ experienced a fluctuating trend in weekly revenue, peaking at approximately $40K in the week of December 19. Weekly downloads showed a downward trend initially, but saw a slight increase towards the end of the quarter, reaching around 7.4K in the final week of December. The app's weekly active users consistently grew, starting at 71K and ending at approximately 75K.
Netflix maintained a steady weekly revenue, with values hovering around $24K to $28K throughout the quarter. Weekly downloads peaked at about 39.7K in the week of December 19. Active users slightly fluctuated but showed an overall upward trend, starting at roughly 664K and peaking at 721K in the week of December 19.
Amazon Prime Video had a steady revenue stream, peaking at approximately $27.8K in the week of November 28. Downloads saw significant variation, with the highest at around 9.5K in mid-October and a notable increase towards the end of the quarter, reaching 8.9K in the final week of December. Active users showed a gradual increase, starting at 51K and ending at nearly 60K.
WATCH IT: Drama,Movies showed a declining trend in revenue, starting from $27.8K and ending at approximately $12.1K. Downloads saw minor fluctuations, peaking at around 2.9K in early November. Active users remained relatively stable with slight fluctuations, starting at around 8.4K and ending at approximately 8.1K.
Shahid - ﺷﺎﻫﺪ exhibited steady revenue throughout the quarter, peaking at roughly $17.3K in mid-November. Downloads saw a significant increase towards the end of the quarter, peaking at around 10.1K in early December. Active users consistently increased, starting at 29.4K and ending at approximately 36.5K.
These insights are derived from Sensor Tower data, offering a comprehensive overview of app performance in the film and television category on iOS in Africa during Q4 2022. For more detailed insights, visit Sensor Tower.
